How Come There’s Never a 'Slow News Day' in Finance?
Think of it like this: The economy and markets simply don’t move meaningfully every day. So why do financial news channels and content creators bombard you with strident headlines, desperate warnings, and excitable calls for action?
Here's why: their job isn’t to inform you - it’s to hold your attention. “Nothing important happened today” doesn’t drive clicks, subscriptions, or advertising revenue.
Their incentives depend on engagement - not importance or relevance. Calm doesn’t sell. They don’t want you calm.
“My job is to help you stay focused on what matters, not what’s trending.”
What I Believe About Investing
Grounded in Research. Designed for Clarity.
We don’t believe in guesswork. We follow the evidence.
Evidence-based investing means building portfolios not on hunches or market forecasts, but on what the data tells us — long-term, peer-reviewed, academically supported research. It’s an approach backed by Nobel Prize-winning insights and decades of market evidence.
The core philosophy I adhere to is simple:
- Markets Work - Prices are 'fair', reflecting the opinion of all market participants; volatility indicates uncertainty. In the long run, global market capitalisation tracks growth of the global economy.
- We Prefer Passive Over Active Strategies - Most active portfolio managers fail to outperform their benchmarks over time. Even the smartest fund managers can't reliably predict the future.
- We Prefer Simple Over Complex - Complexity is often a sleight-of-hand that reduces transparency and undermines performance. The more moving parts in a portfolio, the greater the chance of mistakes.
- Costs Matter - Lower fees compound into higher long-term returns. But we never let the quest for cost reduction override the best strategy.
- Diversification Must Be Real - True portfolio resilience comes from genuinely uncorrelated assets, not just holding more of the same. We diversify to manage risk, not dilute returns.
Core and Satellite. Not Chaos.
Your portfolio isn’t a playground of random holdings that 'seemed good at the time'. It’s a disciplined top-down structure in which every asset has a role to play.
- The foundation is a Core of global equity and bond index trackers – these are the heavy lifters of performance.
- Around this, we add carefully chosen Satellite assets: sometimes to improve diversification, sometimes to reflect your specific goals. But never just to look busy, or for the sake of novelty.
No gimmicks. No performance chasing. No knee-jerk reaction to every news headline. Just structure backed by evidence.
You Deserve More Than a Sales Pitch.
Too many investors are sold complexity wrapped in falsely confident predictions. What I offer instead is clarity: A portfolio strategy built to deliver long-term performance with minimal interference.
I won’t claim to predict the market; but I do help my clients efficiently capture what the market offers. This is how peace of mind and long-term returns are built.
I’ll help you focus on what you can control: allocation, behaviour, and costs.
Whenever you're ready, let's talk.